Exploring Various Types of 2D Barcodes

2D barcodes have become an integral part of our daily lives, playing a pivotal role in diverse industries such as retail, logistics, and healthcare. Unlike traditional 1D barcodes that can only hold limited information, 2D barcodes can store a considerable amount of data in a compact area. This article delves into the different types of 2D barcodes commonly utilised today and examines the distinct features of each.

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Common Types of 2D Barcodes

Several common types of 2D barcodes exist, each offering distinct features and applications. Among the most prominent are QR codes, Data Matrix, and PDF417. QR codes, or Quick Response codes, are immensely popular for marketing and promotional activities due to their ability to store a wide range of data, including URLs, contact details, and text. Data Matrix barcodes are prevalent in the manufacturing and logistics sectors for tracking and inventory purposes. Conversely, PDF417 barcodes are employed to encode substantial amounts of data, such as government IDs and drivers' licenses.


QR codes are square-shaped barcodes consisting of black modules on a white square grid. They can be scanned using a smartphone or a specific QR code scanner, allowing users to access the encoded information easily. Data Matrix barcodes, distinguished by black and white square modules arranged in a grid, are exceptionally versatile and capable of storing a significant amount of data, making them suitable for high-density encoding requirements. PDF417 barcodes stand out by their ability to store vast amounts of data, including text, numbers, and images. They are widely used in sectors where space is scarce but a large data capacity is essential.


The Future of 2D Barcodes: Digital Link

Digital Link 2D Barcodes represent the next evolution of barcodes. These barcodes, typically encoded in QR Code or Data Matrix formats, utilise a Digital Link to connect consumers with extensive digital product information. They can also function as standard 1D retail barcodes (EAN or UPC) when scanned at the Point of Sale, displaying the product's GTIN number, description, and price.

GS1 US expects that all retailers in the USA will adapt their point of sale systems to accommodate 2D barcodes by 2027 (referred to as Sunrise 2027). It's anticipated that numerous retailers globally will begin updating their point of sale systems similarly. Since 2021, DataMatrix codes with Digital Link, and QR Codes with Digital Link, have been recognised as valid checkout codes at the point of sale.

Manufacturers in the USA, Australia, Europe, and beyond are already incorporating Digital Link 2D Barcodes into their product labels and packaging (alongside the EAN or UPC barcode).

Eventually, 1D retail barcodes (UPC and EAN-13 codes) will be entirely supplanted by Digital Link 2D Barcodes on product packaging - however, this transition is contingent upon the widespread update of point of sale systems across the USA and globally to support 2D barcode technology.  

Get Started with Digital Link 2D Barcodes

2D barcodes are an invaluable resource for businesses seeking to optimise their operations and enhance efficiency. By comprehending the various types of 2D barcodes available, companies can select the most appropriate one for their specific needs and objectives. 

If you're interested in creating and managing Digital Link 2D barcodes for your business, consider engaging with IBN Link. Visit their landing page at https://ibn.link/ to discover more about their barcode solutions and how they can advantage your enterprise.

To explore the advantages and convenience of 2D barcodes
visit IBN Link and unlock a world of possibilities.